Successful west Auckland Holden and Kia dealership, West City Holden (WCH) has undergone steady growth for several years with Orion being part of the story since 2003.

Improved Profitability
According to Dealer Principal, John Blewett, Orion has made a significant impact on profitability throughout the business. "The biggest advantage for me is the ability to drill straight into Orion's financial reporting to identify and understand any problems, rather than looking back later", says John.

Strong Prospecting
WCH staff are enthusiastic users of Orion's CRM and prospecting system with many sales attributed to this functionality. John and his sales team actually contributed to initial development in the prospecting area of Orion, demonstrating that one of Orions's strengths is that it is developed in partnership with users and therefore reflects their needs.

Service Innovation
A few years ago WCH After Sales Manager, Narelle Quinn, implemented a lubricant dispensing system and asked to have an interface to link this system directly to Orion. The interface has been a success from the day it was installed. Lubricants are only to be dispensed against valid job numbers and the precise volumes pumped are sent directly back to Orion. This ensures total accuracy for billing and administration, not to mention inventory control. No chance of a mistake. Fast, precise and less work for staff. "This is proving to be a wonderful asset", says Narelle.